In support of our expanded offerings, via the 2025 merger of Bradford Soap and Solo Laboratories, you may have noticed that we recently underwent a rebrand intended to communicate our strategic alignment of cross-category capabilities, vision, and customer focus. The new entity is built to meet the growing needs of modern brands seeking innovation, speed, and scale from a single, trusted manufacturing partner.
Our new name, Bradford Labs, was deliberately chosen to integrate the names of the previously known Bradford Soap and Solo Laboratories. This milestone is also emphasized with the introduction of a new company logo designed with the red “B” retaining elements of the brand heritage and the red circle representing a nod to our core mission and values.
The resulting company rebrand represents more than a name and logo change. It is a legacy spanning 150 years and one that is still gaining speed. Both organizations evolved over the decades to consistently deliver standout products with precision, creativity, and an uncompromising commitment to quality for the world’s leading personal care brands.
Today, Bradford Labs proudly serves as the only end-to-end, vertically integrated manufacturer supporting customers from concept through commercialization across a full suite of personal care categories that now includes aerosol, liquid, solid, and hot pour formats in skin, hair, body, and home care as well as OTC applications. The new organization is a natural evolution made with careful consideration of our customers’ evolving requirements, coupled with their desire to collaborate with a trusted masstige and prestige-focused partner offering unparalleled flexibility.
Further, Bradford Labs’ new website (www.bradfordlabs.com) was designed as a digital destination to underscore our market position as a powerhouse of invention, quality, and versatility while showcasing the full breadth of our expanded formulation and production capabilities. Built to better showcase the breadth of our expanded R&D resources, technical expertise, and commitment to innovation, the reimagined online experience provides the industry with a clearer view of our full-service offerings. This includes highlighting our dedicated role as a strategic partner in product development, backed by examples of success stories and proof of segment leadership.
A New Destination for Innovation
Since 1876, our company has continuously evolved our offering to meet the changing needs of the personal care industry and now the Solo Laboratories accomplishments are part of that legacy. The transition to Bradford Labs marks a significant milestone in our timeline. Our team remains dedicated to ensuring continuity for our customers while empowering them with even more advanced capabilities to launch with confidence what’s next in personal care.
Ready to take your next product from vision to viral? Let’s talk — connect with our team at bradfordlabs.com/contact.
